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AMY'S BLOG
One thought-provoking topic each week with one action arising.

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Focus on Purpose Gaps
Ever feel like you’re rushing around, getting loads done, yet somehow not moving forward? You’re not alone. Most people I coach aren’t stuck because they lack motivation or talent. It’s because, somewhere along the way, they’ve drifted away from their purpose.  That quiet feeling of restlessness, burnout or the sense that ‘something’s missing’? That’s what I call a purpose gap . It’s the space between your intention and your actual impact. The difference between what really

Amy Rowlinson
9 hours ago2 min read


Focus on Poppy Day
London Poppy Day this year took place yesterday on 30 October 2025. It’s the flagship fundraising event for the Royal British Legion’s annual appeal, bringing together over a thousand serving personnel from the Royal Navy, British Army and Royal Air Force alongside civilian volunteers at 70 train stations across the capital.  Being a Royal British Legion (RBL) poppy seller on London Poppy Day fills me with so much joy. The 12 hours I spent volunteering yesterday at London Br

Amy Rowlinson
Oct 312 min read


Focus on Liberation
Today marks exactly one year since the publication of my book, Focus on Why: Create a Purposeful Way of Life . It’s a milestone that invites reflection, not only on the book itself but on the themes that have shaped my life and work for as long as I can remember.  It’s no coincidence that my favourite book ( The Count of Monte Cristo ), my favourite film ( The Shawshank Redemption ) and Focus on Why , the book I wrote, all converge around the same core idea: that purpose and

Amy Rowlinson
Oct 243 min read


Focus on Human Spirit
Last weekend at the Professional Speaking Association’s annual summit, I witnessed what I can only describe as the most powerful and unforgettable talk I’ve ever experienced. Flight Lieutenant John Peters’ keynote, Tornado Down: Performance Under Pressure , was captivating, haunting and yet delivered with remarkable humour and humility. His story reached deep into the audience’s hearts, reminding us of the extraordinary strength of the human spirit when faced with unimaginabl

Amy Rowlinson
Oct 173 min read


Focus on Selfish Leadership
Selfish. It’s one of those words that feels heavy in the mouth. From childhood, we’re told not to be selfish but instead to share, to...

Amy Rowlinson
Oct 102 min read


Focus on What You Plant
At last year’s Professional Speaking Association conference, one of the standout keynotes was from Steve Bustin, my guest from episode...

Amy Rowlinson
Oct 33 min read


Focus on Comfort
Life feels like it’s speeding up, doesn’t it? Just when you think things might finally settle, another change comes hurtling around the...

Amy Rowlinson
Sep 262 min read


Focus on Gardening
This week, I’ve felt tired and recognised the need to rejuvenate, so I retreated to the garden–my sanctuary. It gives me space to...

Amy Rowlinson
Sep 192 min read


Focus on Business Books
Business books today play a vital role in sharing knowledge and expertise, inspiring change and shaping conversations. All forming the...

Amy Rowlinson
Sep 122 min read


Focus on Meaningful Milestones
Some dates carry deeper meaning than others and for me, Wednesday 10 September 2025 is one of those days. On this date, three significant...

Amy Rowlinson
Sep 52 min read


Focus on Attention
Last week, while on holiday, I realised how often we give only partial attention; glancing at colleagues, friends or family while our...

Amy Rowlinson
Aug 291 min read


Focus on the Purpose Payoff
We spend much of our lives chasing happiness but what if the true driver of joy, energy and impact isn’t happiness at all but fulfilment?...

Amy Rowlinson
Aug 222 min read


Focus on What Is
Four years ago, Catherine Watkin’s life was full speed ahead. In episode 187 Business from the Heart,  she described how she was growing...

Amy Rowlinson
Aug 153 min read


Focus on Authors
There’s something profoundly inspiring about authors who use their lived experiences to uplift, educate and challenge the world around...

Amy Rowlinson
Aug 82 min read


Focus on Prosperity
One insight from my recent podcast conversation 474 Prosperity Pathways with Joel Salomon  has stayed with me: his conscious shift in...

Amy Rowlinson
Aug 12 min read


Focus on Talking
On Monday, I attended the premiere of a powerful new documentary created by this week’s Focus on WHY podcast guest, Brydon Duncan. The...

Amy Rowlinson
Jul 252 min read


Focus on Perception
Moving house is often framed as a logistical challenge—boxes, paperwork, changing addresses, registering with a new doctor, dentist and...

Amy Rowlinson
Jul 182 min read


Focus on Courage of Conviction
Yesterday, I had the honour of returning to my old school to present the end-of-year awards. Standing just across from where I once sat...

Amy Rowlinson
Jul 112 min read


Focus on Advice
On Wednesday this week, I attended Henley Royal Regatta to join Holly, my daughter, and her friends watch Arthur, her boyfriend compete....

Amy Rowlinson
Jul 42 min read


Focus on Responses
I watched the film Gran Turismo  last night. After a freak race accident which killed a spectator, race engineer Jack Slater tells Jann...

Amy Rowlinson
Jun 272 min read


Focus on Being
What if the most powerful tool for decision-making wasn’t outside of you but within? You can get so wrapped up in the constant ‘doing’...

Amy Rowlinson
Jun 202 min read


Focus on Belief
Just like Ted Lasso said, ‘I believe in hope. I believe in ‘Believe’. The belief that I matter regardless of what I do or don’t achieve....

Amy Rowlinson
Jun 132 min read


Focus on Praise
Every author wonders how their words will land. Will the message connect? Will the work resonate? Will the reader feel seen, supported...

Amy Rowlinson
Jun 62 min read


Focus on Evolving
My son Eddie turned 20 this week. Holly is 22. Just like that, I’m no longer the mum of teenagers. It’s a profound shift; one that brings...

Amy Rowlinson
May 302 min read
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